Your business has been open for some time and still no customers. Or perhaps you’ve been in operation for years and have exhausted your local client base. Everyone in the vicinity is aware of your services and has your products. You’re a local hero. There is nothing else you can sell to them. It’s time to broaden your base. Whether you’re a newbie or a veteran in the industry, Eighty Seven Digital, LLC can help. We are experts at generating leads for clients and have a passion for providing other small business with the opportunity to expand. Our team of marketing strategists, graphic designers, and website developers are creative, innovative and business minded.
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Pop-Ups
You’re in the need for basic white t-shirts. After a brief Google search, you manage to find your way to a website you’ve never heard of. They have cropped tees, sleeveless, V-neck, crew neck, long and short sleeved tees. You put a few in the cart then re-think the purchase. After all, you’ve got a few in your wardrobe already. Do you really need to spend the money? What if they don’t fit? Perhaps you should go to a local retailer instead of purchasing online. Just as you’re about to exit the site, a message pops up inviting you to take advantage of their white tee sale at 30% off – SOLD! Pop-ups are an effective lead generating tactic. |
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Call Buttons
Landing pages are okay. You run an ad on Facebook, the lead clicks the ad and is forwarded to a landing page on your website. It works but there is a more effective strategy. We use call buttons that allow leads to view products and services in-depth without having to leave Facebook. This is a more sophisticated and stream lined way of transforming leads into paying customers. Seamless marketing techniques is the most effective way to reach your target market. We’d be happy to explain to you how this works. Give us a call or shoot us an email to learn more. |
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Cookies and Remarketing
It’s common place to go on a website and a header or footer message pops up forcing you to acknowledge that they use cookies. Some states require this messaging. Essentially cookies are bites of information gathered from potential client’s data that allows businesses to use it for a greater good. These cookies can be used to remarket to leads when they navigate from your site. As they are perusing on search engines and other websites, advertisements from your business populate, reminding them that you exist and have products and services that would behoove them greatly. |
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Community Outreach
We understand where you’re coming from. As small business owners, we know what it’s like to spend hours on end behind a laptop working and waiting for something miraculous to happen. The digital age is upon us. Marvelous inventions have come to the fore. While the Internet is theoretically available to everyone, most people require tactile and real time experiences to be sold on new goods and services. Enlist us to create intentional community outreach events to broaden your brand’s exposure. Retail pop-ups, book signings, in person giveaways, trunk shows and meet and greets are just a few of the ideas we have in store for you. |
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